Dripps
DRIPPS helps you clarify where to go and how to get there with a tailor made plan and implementation.
Domains of expertise: HR, communications and marketing.
Familiar Situations?
- “We need to review our corporate brochure”
- “Our website is outdated”
- “We are in the midst of a change management process”
- “We have an important reorganization”
- “I have a meeting with the board of directors”
- “We have an executive coming over”
- “We want to position us as an employer of preference”
- “We anticipate a crisis situation”
- “We grew very fast and are missing structure in our various communication vehicles and actions”
- “We want to position us as a social responsible company”
- “We want to introduce flexible working hours and working from home”
- “The previous manager left some unfinished projects”
- “We want to introduce a global certification program”
- “We want to go to market globally with our medical training devices"
A GOAL WITHOUT A PLAN IS JUST A WISH
- ANTOINE DE SAINT EXUPÉRY
Our Approach
We explore the basic 5 “W’s” before getting into the HOW.
- Who?
- What?
- Where?
- Why?
- When?
After exploring this we tackle the ‘how’ to deliver a plan, planning and implementation.
Apart from classical project planning and depending on the type of project and situation, we also use Appreciative Inquiry and Business Model Canvas.
Outcome
- Clear analysis of situation and proposal for execution
- Working system installed for independent further roll out
- Hands-on solutions
- Time and quality gain in developing the right HR, communication and marketing systems and tools
- The dots connected in a tailor made plan, planning and implementation
PLANS ARE NOTHING, PLANNING IS EVERYTHING
- DWIGHT D. EISENHOWER
Delivered by
Anne De Maeseneer
- Experienced B2B professional, handling strategic implementation of HR, communications, and marketing linked to overall business strategy
- Extensive experience in application of Business Model Canvas
- Proven track record in setting up systems and managing complex projects for organizing marketing, communication, sales and HR tasks
- Strong analytical skills combined with ability to summarize and translating complex (technical) information and situations into common language
- Conceptual, holistic and systemic way of working
- Team player
Educational Background
- Master in Communication Science (KU Leuven)
- Master in Marketing (Vlerick Business School)
- Sales & Marketing program (London Business School)
- Certificate Organisational Behavior (IOD)
- Certificate Web development (KU Leuven)
YOU'RE ONLY AS GOOD AS YOU'RE NEXT MOVIE
- Walt Disney
Examples
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Telco company: employer branding, strategy and concept
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Software company: mission statement and related action plan
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Public services: analysis and recommendation of work system for marketing department
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Real estate company: collaborative system for copywriting, translation, design and realisation of publications (annual report, press releases, presentations)
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Medical training organisation: streamligned worksystem and global go-to-marketstrategy for training, certification program and devices
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Renewable energy SME: HR interim management, HR-audit, recruitment
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Chemical production facility: HR management, Regulatory Affairs administration system
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Various companies: crisis communication plans
THE PROOF OF THE PUDDING IS IN THE EATING
- DON QUIXOTE,
MIGUEL DE CERVANTES