“If you don't know where to go, any road can lead you there”

Dripps

DRIPPS helps you clarify where to go and how to get there with a tailor made plan and implementation.

Domains of expertise: HR, communications and marketing.

Familiar Situations?


  • “We need to review our corporate brochure”
  • “Our website is outdated”
  • “We are in the midst of a change management process”
  • “We have an important reorganization”
  • “I have a meeting with the board of directors”
  • “We have an executive coming over”
  • “We want to position us as an employer of preference”
  • “We anticipate a crisis situation”
  • “We grew very fast and are missing structure in our various communication vehicles and actions”
  • “We want to position us as a social responsible company”
  • “We want to introduce flexible working hours and working from home”
  • “The previous manager left some unfinished projects”
  • “We want to introduce a global certification program”
  • “We want to go to market globally with our medical training devices"
A GOAL WITHOUT A PLAN IS JUST A WISH

- ANTOINE DE SAINT EXUPÉRY

Our Approach


We explore the basic 5 “W’s” before getting into the HOW.

  • Who?
  • What?
  • Where?
  • Why?
  • When?

After exploring this we tackle the ‘how’ to deliver a plan, planning and implementation.

Apart from classical project planning and depending on the type of project and situation, we also use Appreciative Inquiry and Business Model Canvas.

THINK, PLAN, ACT

Outcome


  • Clear analysis of situation and proposal for execution
  • Working system installed for independent further roll out
  • Hands-on solutions
  • Time and quality gain in developing the right HR, communication and marketing systems and tools
  • The dots connected in a tailor made plan, planning and implementation
PLANS ARE NOTHING, PLANNING IS EVERYTHING

- DWIGHT D. EISENHOWER

Delivered by


Anne De Maeseneer

  • Experienced B2B professional, handling strategic implementation of HR, communications, and marketing linked to overall business strategy
  • Extensive experience in application of Business Model Canvas
  • Proven track record in setting up systems and managing complex projects for organizing marketing, communication, sales and HR tasks
  • Strong analytical skills combined with ability to summarize and translating complex (technical) information and situations into common language
  • Conceptual, holistic and systemic way of working
  • Team player

Educational Background

  • Master in Communication Science (KU Leuven)
  • Master in Marketing (Vlerick Business School)
  • Sales & Marketing program (London Business School)
  • Certificate Organisational Behavior (IOD)
  • Certificate Web development (KU Leuven)
YOU'RE ONLY AS GOOD AS YOU'RE NEXT MOVIE

- Walt Disney

Examples


  • Telco company: employer branding, strategy and concept
  • Software company: mission statement and related action plan
  • Public services: analysis and recommendation of work system for marketing department
  • Real estate company: collaborative system for copywriting, translation, design and realisation of publications (annual report, press releases, presentations)
  • Medical training organisation: streamligned worksystem and global go-to-marketstrategy for training, certification program and devices
  • Renewable energy SME: HR interim management, HR-audit, recruitment
  • Chemical production facility: HR management, Regulatory Affairs administration system
  • Various companies: crisis communication plans
THE PROOF OF THE PUDDING IS IN THE EATING

- DON QUIXOTE,
MIGUEL DE CERVANTES

Contact


Anne De Maeseneer

+32 (0)477/57 47 41
anne.demaeseneer@telenet.be

Boomblokweg 5, 3191 Boortmeerbeek